Nostalgia has become a hugely popular marketing strategy for brands seeking to forge an emotional connection with the consumer. Now, companies are tapping into positive memories from the past, with beloved figures, retro graphics and favourite products to create positive brand association. Nostalgia and the psyche Adidas recently relaunched its
Video is the most popular content on the web, which means the best way to advertise your business online is through promotional videos or brand films. Every quality promotional video has the potential to go viral if distributed effectively, giving companies and brands unrivalled exposure online. YouTube, for example, boasts
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CEO of British Association of Art Therapists
The production company is booked, the filming day is on your calendar. You know your subject inside out but you still can’t get over the feeling of dread about shoot day… If you’re not comfortable being filmed, or it’s your first time in front of the camera, here are some
We are very pleased to announce that TellyJuice is working with London Live to produce a refresh of the channel’s on and off air look and feel, to coincide with the channel’s 3rd birthday on 31st March. Watch this space for more news and behind-the-scenes of the shooting and production.
The launch of Facebook’s native video player ushered in a new era for the social network. Now you can see embarrassing status updates from your auntie in glorious technicolour. But with Facebook Video came a new box of tools for the budding e-marketeer. Before you embed your entire TV advertising
Freesat asked us to create a series of new sponsorship idents that would air on ITV during their peaktime entertainment schedule. They wanted the idents to be on-brand for Freesat to drive awareness and recognition of the Freesat brand, but also look and feel at home amongst itv’s entertainment line
Picture the scene. Your company is holding an event. It might be an awards do, a product launch, a conference or a networking event. It might even be one of those ‘adventurous’ team-building weekends which require the group to scale a mountain, fight a bear and build an IKEA wardrobe.
Telegrams, the Grammys, Kelsey Grammer—every era has its gram. For us, it’s Instagram. Like the metric weight measurement, but faster, brands have cottoned on to the importance of this gram, and many of them are using it to bring in kilos of customer engagement. Instagram is set to surpass Twitter
We kick-started the seasonal festivities at TellyJuice with a few turkey sandwiches and a load of Christmas commercials to admire and critique at Christmas Clip Club. We decided to vote on Christmas commercials from around the world, scoring them on their creative concept and execution. Britain is famed for spending
“Wait, I can explain!” Whether you are a Kanye West fan caught listening to Taylor Swift, a TV fan who doesn’t like Breaking Bad or just a manager trying to explain something to customers and employees, this is something you may have said. And at times like these, don’t you
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Fabric Designer, Author and Illustrator
